#marketing AI24/10/2025
Who's Holding the Pen? How AI Copywriters Are Rewriting Brand Voice
AI copywriters are transforming marketing by producing scalable, personalized content, but the real advantage comes from human and machine collaboration.
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#marketing AI20/10/2025
Pepper's Bold Reboot: The Indian Startup Challenging WPP with AI-Powered Creativity
'Pepper has rebranded as an AI-native creative agency positioning itself as the 'anti-WPP', blending AI agents with human creatives to speed up and personalize marketing at scale.'